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麦克里大学市场营销学士学位 麦克利学院 Macleay大学

Macleay CollegeBachelor of Business in Marketing 麦克利学院 Macleay College

专业简介

The Bachelor of Business specialising in Marketing allows you to develop both extensive marketing skills as well as core business attributes that will provide you with a wide range of career opportunities. In Year 1 you will understand the fundamentals of marketing and business. Underpinned by consumer research, marketing planning and strategy, marketing communications and managing customer relations, you will develop valuable business skills such as business law, accounting, and managing both people and organisations – essential skills required by a marketing professional. In Year 2 you will explore digital marketing strategy as well as advanced business skills such as leadership, strategic management, project management and business finance. You will know how to make solid business decisions based on a thorough understanding of economic and marketing data. Two elective subjects also provide you with the flexibility to follow a specific interest. Each year you’ll take part in our internship placement program. It is an excellent opportunity to build your professional network and whilst applying all of the practical knowledge you’ve gained throughout the course. There is a focus on action and experiential learning including interactive presentations, industry specific case studies, team work, individual assignments and real world projects which stimulate innovative thinking. The course will encourage you to step out of your comfort zone and explore new ideas thereby helping you to develop resilience, adaptability and self-confidence.
  • 课程时长: 1-2年或以学校或offer为准
  • 学费: A$23,040.00 (¥ 113,691) /年 AUD $69,120 for the entire course fee; AUD $2,880 per unit 以学校或offer为准
  • 开学时间: 每年2或7月
  • 总学分: 0
  • 是否移民专业:访问官网链接

入学要求

为来自中国的学生设计 Applicants must have a high school qualification (final year of school) with suitable marks; or evidence of higher education study. English Language Requirements: IELTS Band Score 6.0; TOEFL iBT Range 60-78; Cambridge CAE Range 52-57; Pearson Academic Range 48-52. 国际学生入学条件 Applicants with Recent Secondary Education (within the past two years) Secondary Education Applicants must have completed an Australian Senior Secondary Certificate (Year 12) equivalent qualification within the last two years. Applicants with Vocational Education & Training (VET) Study To gain entry to the Bachelor of Business, VET Applicants must have completed a relevant VET qualification at Certificate IV level or higher within the last five years. All applicants must present evidence of their VET qualification(s) and academic results. Applicants with Higher Education Study To gain entry to the Bachelor of Business, Higher Education Applicants must have undertaken a relevant tertiary qualification within the last five years. All Higher Education Applicants must present evidence of their qualification(s) and academic results. English Language requirements IELTS Band Score: 6.0 Cambridge CAE Range: 52-57 Pearson Academic Range: 48-52 TOEFL IBT Range: 60-78

如何申请

  • 申请材料要求 高三在读 高中已毕业 大学一、二年级在读
  • 是否需要文书
  • 申请费 100澳币
  • 申请周期 1-2月

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